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Programmatic Reconciliation

Finally, an accounting reconciliation & invoicing solution for people working with programmatic advertising

Introducing the ultimate Ad Revenue Reporting with QuickBooks Integration designed for the unique challenges of reconciliation and accounting in digital advertising revenue management.

In this complex industry, managing and reconciling revenue can be a nightmare. You’re navigating a labyrinth of platforms and reporting systems full of inconsistencies that bring clouds of confusion to cash flow projection, causing delayed payments, and countless hours spent trying to untangle it all.

That’s where our solution shines. We simplify the complexities so you can access revenue data in one centralized, daily-updated dashboard that flags and charts discrepancies between DSP and SSP reports; empowering you to address issues before they become problems.

We didn’t stop there. Our Intuit QuickBooks App ensures that your invoicing process is just as efficient. Instantly generate accurate invoices based on the reconciled data, saving you hours of effort and reduce the risk of errors. Enjoy the confidence and comfort that comes with a unified view of your reporting, seeing easily how much is owed, and knowing your accounting is streamlined and under control.

What Is Programmatic Reconciliation?

Our platform is designed for those leveraging programmatic ads in their monetization strategy and managing receivables with Demand Side Platforms (DSPs) and Supply Side Platforms (SSPs). 

Simplifying your monthly billing process is effortless – with just a few clicks you can generate invoices seamlessly integrated into QuickBooks using your Customer Terms and settings, with built-in safeguards to ensure you’re not missing any reports and revenue.

What we offer goes way beyond just invoicing. Our platform generates insightful charts and matrix summaries, allowing you to spot discrepancy trends over time and address issues before they impact your bottom line. With over 60 provider integrations, we ensure your data is accurate and reliable. Whether you’re navigating Google Ad Manager (GAM), Amazon’s Transparent Advertising Marketplace (TAM), Prebid, video, or direct campaigns, our platform cuts through the noise of conflicting information.

 We’ve solved that headache, giving you clear, trustworthy data at your fingertips allowing you to reclaim the valuable hours and days spent trying to make “cents” of your revenue streams. 

Allowing publishers to seamlessly integrate: 

Recovered
$ 1 MM
Saved each month
0 + Hours
Integrations
0 +

Programmatic Ad Monetization Reconciliation

Solves Attribution Issues

Managing payments with net terms ranging from 10 to 120 days is a logistical challenge. Matching payments to invoices is nearly impossible when amounts don’t align with your or the provider’s records, leading to wasted time, delayed payments, challenges predicting cash flow, and potential financial errors.

 

Visual Reporting

While some prefer the simplicity of a spreadsheet (which we also provide), a well-designed chart or graph speaks volumes to visual thinkers and can empower quick action with a glance. These tools not only convey information more effectively but also help you spot trends over time, enabling you to address potential issues before they escalate into major problems.

 

Invoicing

It’s frustrating, right? Some DSPs tell you what you’ve earned, but still require an invoice—only to pay a different amount. Some providers won’t pay you without the invoice matching their reports. Others don’t want invoices at all, yet you might need one for your records. Our platform tracks all of this seamlessly, simplifying the process and ensuring you’re always in control.

 

Collections

Sometimes, payments simply don’t come through. Other times, it’s the slow bleed of a recurring discrepancy. In either scenario, our platform empowers you to evaluate whether a DSP is truly worth your time, so you can make informed decisions and protect your revenue.

 

GAM, TAM, Hot DAM#

When DSPs participate in Google Ad Manager (GAM), Amazon’s Transparent Ad Marketplace (TAM), and direct campaigns, it becomes a headache to pinpoint which source holds the accurate data. How do you avoid double-counting or missing revenue altogether? One provider in multiple exchanges with one invoice?  We’ve tackled all these challenges, and so many more so you don’t have to.

 Everything Digital Advertising

Handling more than just display ads? Whether it’s video, high-impact formats, internet-enabled TV, contextual ads, or in-image placements, we’ve got you covered. Our platform seamlessly tracks and accounts for it all, so you can manage every aspect of your ad strategy with ease.

Reporting updated daily

Say goodbye to waiting until the end of the month to see what you’ve earned. With our platform, you can visualize your revenue updates daily. We understand DSPs often adjust their data, and our system automatically catches and reflects those changes in your reports. Need even faster insights? We offer log-level data updates every 15 minutes, so you’re always in the know and ahead of the curve.

Report Magic

We’ve worked with nearly every DSP in the industry, from those with robust APIs to those still relying on daily emails. Inconsistent metrics? No problem. Our system pulls in data however it’s available—even using bots to log in and generate reports—then it aggregates, calculates, and fills in gaps to ensure consistent, accurate reporting across all platforms.

 

Data Export

Whether you rely on Business Insights tools, Google Sheets, or even a custom-built database for your internal reporting, we’ve got you covered. Our API seamlessly integrates with your existing systems, letting you pull in all the data you need to keep your internal infrastructure running smoothly.

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