We are Monumetric, a people-focused ad network proud to distinguish ourselves as a Google Certified Publishing Partner (GCPP). But what does being a Google Certified Publishing Partner mean and why should you care as a Monumetric publisher? Adding this certification to our name in 2023 was an honor and a testament to our passion for assisting publishers and content creators establish a monetizable business with their websites and blogs. This prestigious certification underscores our commitment to the hustle and drive that has allowed us to master the complexities of the digital advertising world for over a decade now.
The Journey to GCPP Certification
Achieving GCPP status is a rigorous process that required our network to demonstrate exceptional proficiency in Google’s advertising products and a proven track record of success with publishers. Our path to certification involved several key steps:
- Build a Robust Portfolio: We manage over 1,800 independent publishers and creators, effectively monetizing their content through strategic ad placements.
- Establish a Strong Relationship with Google: Through consistent performance and collaboration, we developed a solid partnership with Google, ensuring alignment with best practices and industry standards.
- Demonstrate Expertise in Google Products: We had to showcase our in-depth knowledge of Google AdSense, Google Ad Manager, and Google Ad Exchange, essential components for effective ad monetization.
- Meet Performance Metrics: By adhering to Google’s stringent performance requirements, we ensured high-quality inventory and client satisfaction, key factors in the certification process.
We were stoked when all of our work and efforts came to fruition and earned us the GCPP badge…
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We're enabling [publishers] to build a business and share passion and make them more money. That's what we do."
Nate Putnam, Co-Founder & CEO at Monumetric
How Our Publishers Benefit
Partnering with a GCPP like us offers publishers several advantages:
- Access to Advanced Tools and Features: You gain early access to Google’s latest ad products and exclusive tools, enabling you to stay competitive in the digital marketplace.
- Expert Ad Operations and Optimization: We provide specialized knowledge in ad operations, supporting you by implementing effective ad strategies that enhance user experience and revenue.
- Revenue Maximization: Through tailored ad placements and optimization techniques, we align advertisements with your target audience, leading to improved engagement and higher earnings.
- Direct Support and Insights: You benefit from our direct line to Google, ensuring prompt support and valuable insights without the delays often associated with standard support channels.
- Credibility and Trust: The GCPP badge signifies we are vetted experts with extremely high-quality standards, offering publishers confidence in the partnership’s potential to drive success.
Thank you for letting us share how our hard work, passion, and drive qualify us as a Google Certified Publishing Partner. Also, we appreciate our publisher partners and are happy to share the benefits of the certification you receive like leveraging specialized expertise, advanced tools, and direct support to optimize ad revenue which can enhance your digital presence.
If you’re not partnering with Monumetric, what are you waiting for? We are certifiably great! Click here to see if you qualify.