In the realm of website monetization, counting all pageviews, even those where no ads were shown, can dilute your ad performance metrics. Focusing on monetized pageviews gives you a genuine gauge of how effectively your ads are performing. This approach empowers you to make savvy decisions that optimize your ad strategy and boost your revenue potential. It’s like seeing the real value advertisers bring to your site.

Data And Analytics

Understanding Ad Performance

Understanding Ad Performance: 6 Key Factors for Publishers Ad performance can often be a complex topic for publishers. Despite seeing positive metrics such as increased CPMs and RPMs, overall ad

Website Optimization

Ad Technology

What is Programmatic Advertising?

What Is Programmatic Advertising?

As human beings it’s in our nature to choose the easier route. Just look at Amazon for example, shopping with a click of the mouse . Publishers and advertisers are

Welcome to Monumetric

I hope by now you have all heard the exciting news that The Blogger Network is now Monumetric! We have changed our brand (and a whole lot more) to better serve you.

Publisher Stories